Redken’s foundation is based on an extensive knowledge and understanding of science and hair. In 1960 when the company was founded, Redken was the first manufacturer to apply proteins and moisture to dramatically improve weakened and sensitized hair and restore strength and shine.

Built on this heritage of protein and acid pH, Redken’s pioneering research has led to the most advanced products in the professional industry. Technology is an integral part of every Redken product-linking hair color, texture, hair care, and styling with total synergy.

Today, Redken offers a complete collection to inspire your talents. From amazing hair color options to advanced hair care solutions and creative styling products-for both women and men. Redken offers you an extensive portfolio of products that combine fashion and innovation for the most inspiring collection around.

Redken Shades EQ

Sometimes you want beautiful hair color without a long term commitment. The perfect option for “demi-permanent” color is a color service such as Shades EQ from our hair salon and spa. Shades EQ will allow you to enjoy the hair color that you long for but without a permanent commitment. The results will eventually fade very naturally over time, allowing your hair to slowly and gradually return to its original color.

The ammonia free base that Shades EQ offers is an excellent alternative to many color formulas on the market.

• Available in 20 shades including Clear.
• No ammonia, no lift with acid pH technology.
• Safe to use for grey blending.
• Long lasting color that fades true to tone